The Salvation Army marketing partners, Richards Group, has created a full page advertisement for the ‘Planned Giving’ campaign to be placed in ‘Trusts & Estates Magazine’ for their Southeastern US Subscribers.

Trust & Estates Magazine is the preeminent peer review journal for wealth management professionals. The Planned Giving advertisement is featured in this years Charitable Giving print and digital issues.

People within the Wealth Management database for Trust & Estates will also be targeted in the campaign.

The ads are configured to strengthen The Salvation Army Planned Giving Services among this target audience and to measure direct response inquiries which will be routed to Divisional Planned Giving Directors in a timely manner for field distribution & follow up.


Trust and Estates Magz ad